How to Turn a Viral Video Into Real Fans (2026 Edition)
Industry Analysis
Unlock the Full Power of YouTube Data for Your Artists
From monthly audience and shorts performance to comments analysis and demographics, learn how to leverage YouTube data for smarter marketing strategies. Indu…
Leveraging Granular YouTube Data for Artist Growth Strategies
By integrating Monthly Audience metrics with Shorts analytics, Chartmetric now quantifies the full cross-platform ecosystem of artist reach.
Music Engagement Insights Platform Levellr Raises $2.5M in a Seed Round Led by Fuel Ventures
Engagement-focused AI insights platform Levellr announces a $2.5 million seed round to turn Discord conversations into actionable insight. Fanbase developmen…
Who’s Gonna Win at the 2026 Grammys? Here’s What the Data Says
AI & Copyright Development
Superfan Platforms Stationhead and Mellomanic Merge, Score UMG Investment: ‘This Is the Next Evolution of Music Fandom’
Superfan platforms Mellomanic (formerly We Are Giant) and Stationhead have officially merged, adopted the latter’s name, and scored investments from Universa…
Harder, Faster… Shorter? Chartmetric’s 2025 Data Shows Artists Are Blowing Up Faster Than Ever — But Having a Hard Time Staying On Top
Hit songs are happening faster than ever, according to a just-released review of 2025 trends from Chartmetric. It’s also becoming more difficult to hold onto…
Spotify Unleashes a Clever Pre-Grammy Advertising Concept for Best New
Industry Development
Luminate Data: Why Streaming Stars Fail the Awareness Test
New data confirms that high DSP counts alone rarely trigger mass-market awareness without multi-generational or transmedia support.