BTS ‘Arirang’ Tracks 739.1M Week One ODA Streams
Global on-demand audio data confirms the highest debut volume of 2026, with major uptake in LatAm markets.
Study explores how and why US teens use TikTok, Instagram and Snapchat
Study explores how and why US teens use TikTok, Instagram and Snapchat
TikTok’s SoundOn Partners with ACRCloud’s New Derivative Works Detection Service
TikTok’s SoundOn Partners with ACRCloud’s New Derivative Works Detection Service
How BTS Generated 545M Streams After a 4-Year Gap
By leveraging deep catalog retention and breaking into major global editorial playlists, BTS turned a four-year hiatus into a 2.5x streaming multiplier.
Data Shows Gen Z Fueling the Resurgence of Physical Music Merch
Survey data reveals that 81% of Gen Z music fans are actively purchasing physical merchandise to preserve live event experiences.
Analyzing Live Music: Gen-Z Behavior and Arena Economics
Surveying nearly 5,700 fans, recent data reveals a contrast between consumer demand for physical collectibles and modern venue operations.
Secretly Acquires Babel Ops to Fortify Indie Tech Stack
Processing analytics for over 55,000 labels, the acquisition of Babel Ops signals a shift toward proprietary data infrastructure in the independent sector.
Hybe Leverages Nielsen Data to Launch Indian Girl Group
Backed by quantitative demographic studies and qualitative urban market research, Hybe India is targeting the subcontinent’s Gen Z audience to build its next localized pop franchise.
IMPALA and YouTube Unveil 100 European Indie Artists for 2026
Leveraging cross-border European network data, IMPALA’s fifth annual list highlights emerging independent market drivers.
Instagram sets out its stall as a ‘music superfandom’ platform
Instagram sets out its stall as a ‘music superfandom’ platform