UMG Inks EVEN Partnership Amid Major Discrimination Lawsuit
Direct-to-consumer monetization remains a priority for major labels, yet UMG’s latest deal arrives alongside severe allegations of data fraud and labor misconduct.
UMG
UMG Partners With Even For Direct-To-Fan Commerce Strategy
Major label group pivots from in-house development to strategic tech partnerships.
UMG Signs The Wiggles: Capitalizing on 6 Billion YouTube Views
Leveraging consistent domestic chart dominance, UMG integrates the children’s brand’s massive catalog into its global distribution infrastructure.
UMG Partners With EVEN to Scale D2C Infrastructure
Direct-to-consumer channels drove 78% of first-week physical Pop sales in 2025, validating this infrastructure play.
Superfan Platforms Stationhead and Mellomanic Merge, Score UMG Investment: ‘This Is the Next Evolution of Music Fandom’
Superfan platforms Mellomanic (formerly We Are Giant) and Stationhead have officially merged, adopted the latter’s name, and scored investments from Universa…