UMG Inks EVEN Partnership Amid Major Discrimination Lawsuit
Direct-to-consumer monetization remains a priority for major labels, yet UMG’s latest deal arrives alongside severe allegations of data fraud and labor misconduct.
Direct-to-consumer monetization remains a priority for major labels, yet UMG’s latest deal arrives alongside severe allegations of data fraud and labor misconduct.
Latin America emerged as a breakout market with a 715% surge in digital merch sales, while longitudinal data tracks the user journey from casual to superfan.