CD Baby Launches ‘Stages Selects’ Premium Artist Tier
Shifting from pure commodity distribution to a high-touch service model, the distributor is testing targeted DSP marketing and release strategy support with an initial cohort of 10 indie acts.
Shifting from pure commodity distribution to a high-touch service model, the distributor is testing targeted DSP marketing and release strategy support with an initial cohort of 10 indie acts.
Following Universal Music Group’s acquisition of Downtown, CD Baby is pivoting toward a hybrid label services model by offering targeted financial and marketing support to a highly curated roster of independent acts.
Creator-led imprint ‘wbbr.’ bets on replicating 4.4M-follower engagement for new signings.