The Orchard is recruiting a Digital Marketing Manager for its London office to spearhead audience development across Electronic, Dance, Classical, and Jazz repertoires. The role requires a highly analytical approach to marketing, emphasizing advanced CRM execution and direct media buying across Meta, Google, and TikTok Ads Manager. Candidates are expected to synthesize DSP analytics and social platform metrics to build targeted fan segments and optimize both pre- and post-release cycles.
This hiring move highlights the growing necessity of in-house ad strategy and data synthesis within global label services. As distribution models increasingly rely on direct-to-fan engagement and granular data tracking, roles like this underscore a broader industry shift where marketing professionals must act as hybrid data analysts and media buyers to effectively monetize both new releases and deep catalog.
Curated by MusicResearch.com from Music Ally. Read the full article at: Digital Marketing Manager – The Orchard – London
