Swsh Secures $4M to Turn Live UGC Into Actionable Data
Leveraging AI facial recognition to organize fan-captured concert media, Swsh supplies artists and brands with structured, first-party audience data.
Leveraging AI facial recognition to organize fan-captured concert media, Swsh supplies artists and brands with structured, first-party audience data.
Leveraging native short-form formats, TikTok is delivering nearly triple the impressions of Meta per campaign, driving a rapid reallocation of music marketing spend.
By transforming passive user-generated concert footage into measurable audience data, Swsh aims to monetize the uncaptured value of live event superfandom.
Unprecedented memory allocation to high-bandwidth AI servers is eroding Apple’s bulk purchasing power, signaling unavoidable cost increases across the company’s ecosystem.
Backed by demographic studies across six major Indian cities, HYBE is localizing its K-pop talent pipeline.
The Labels vs. The Trojans Is Over: Sony Music Reaches Settlement With USC Over Copyright Infringement In Social Media Posts
Streaming charts reflect a historically slow start for new releases, with current-year tracks claiming just 3.5% of Spotify’s Global Top 50.
Analyzing 13 engagement levers reveals Meta’s platform commands a significantly higher concentration of high-spend music consumers than its rivals.
By shifting venue design from 1% to 30% premium capacity, Live Nation is physically engineering the superfan economy rather than relying on digital platforms.
Driven by connected car dashboards and smart speaker adoption, broadcast radio’s core audience is rapidly abandoning traditional receivers.