This bi-weekly column highlights emerging artists using a combination of Chartmetric data and knowledge from music experts.
Industry observers are watching how this development reshapes competitive dynamics and strategic positioning. The implications extend beyond immediate participants to affect broader market structure and value chains.
The music business continues to navigate rapid technological and structural change. Understanding these shifts is essential for stakeholders making strategic decisions about partnerships, investments, and product development.
Curated by MusicResearch.com from How Charts Make Music.
Read the full article at: Tomorrow’s Five: December 2025

