Analyzing The Ting Tings’ 1.8B View TikTok CML Experiment
By bypassing traditional major label opt-ins, independent artists can leverage TikTok’s Commercial Music Library to trade upfront sync fees for algorithmic DSP playlisting.
TikTok CML
By bypassing traditional major label opt-ins, independent artists can leverage TikTok’s Commercial Music Library to trade upfront sync fees for algorithmic DSP playlisting.