Spotify’s ‘Reserved’ Ticketing Uses Data to Block Bots
Utilizing 360-degree fan profiles based on repeat listening and sharing metrics, Spotify is bypassing traditional pre-sale queues to guarantee tour tickets for authenticated superfans.
live music
Swsh secures $4m seed round to capture live superfan data
By transforming passive user-generated concert footage into measurable audience data, Swsh aims to monetize the uncaptured value of live event superfandom.
Data Shows Gen Z Fueling the Resurgence of Physical Music Merch
Survey data reveals that 81% of Gen Z music fans are actively purchasing physical merchandise to preserve live event experiences.
EY Reports Diljit Dosanjh Tour Generated $103M Economic Impact
Analyzing the economic footprint, EY’s report reveals that indirect revenues from travel and hospitality doubled the direct ticketing income for the 2024 tour.