Copyright strikes used to be something brands rarely worried about. Typically, they were associated with individual creators, piracy, or obvious misuse of content. Today, however, that’s no longer the case. Brands of all sizes are now receiving copyright warnings, takedowns, muted videos, and even legal claims — often without realizing they’ve done anything wrong. As social media platforms tighten enforcement and rights holders increase monitoring, copyright strikes have become a growing risk.
The development adds to the evolving framework around generative AI in creative industries. Questions around training data, attribution, and fair compensation remain central to the ongoing industry dialogue.
The music business continues to navigate rapid technological and structural change. Understanding these shifts is essential for stakeholders making strategic decisions about partnerships, investments, and product development.
Curated by MusicResearch.com from MatchTune Blog.
Read the full article at: How Brands Are Getting Copyright Strikes — and How to Avoid Them
