This profile aggregates 2026 market data to evaluate Nigeria’s position as a primary hub for West African repertoire, referencing historical growth trajectories from the 2023 baseline. The analysis contextualizes the country’s vibrant talent ecosystem against the backdrop of evolving digital infrastructure and global export mechanics.
Despite the explosive global cultural footprint of Afrobeats, domestic challenges persist regarding streaming economics and royalty collection efficiency. The report underscores the disparity between international visibility and local revenue retention, highlighting the critical need for improved payout structures in high-volume, low-ARPU emerging markets.
Curated by MusicResearch.com from Music Ally. Read the full article at: Country Profile – Nigeria 2026
